AI can give your SEO efforts – and your sales numbers, by extension – quite a boost. Here are 5 AI SEO tools you need to know.
Search engine optimization (SEO) is the process of developing and improving your online content so that a search engine like Google will rank it as a top result for searches of a certain keyword.
The work can be time consuming, and it also takes time for it to provide results, especially if you’re starting from scratch.
AI SEO tools making the process a bit simpler. They’re changing the way you market your products and services. And they help improve your search rankings and ideally boost your sales.
Here are 5 AI SEO tools you need to know.
Semrush
Semrush offers complete SEO solutions for businesses of all sizes. It delivers “measurable results from online marketing efforts” and lets your track progress and return on investment.
Back in 2008, Semrush began as a small group of SEO and IT with a common goal: to make online competition fair and transparent, with equal opportunities for everyone. Now, it’s a powerful platform that helps marketers all over the world grow their online visibility.
From their website:
Semrush is the only software which enables marketing professionals to build, manage, and measure campaigns across all channels to improve their online visibility. Semrush is your digital team member—your analytics buddy, your mentor, your safety net, and a compass to new markets.
The ability to track the competition’s keyword rankings and backlinks profile is a huge bonus.
Surfer SEO
Surfer SEO is a great tool to create content that ranks high in search engines.
It lets you see what keywords to use when creating new content and lets you to perform site audits to improve your website’s SEO.
Here’s how it works: Enter a few details about your website and target keywords, then Surfer SEO will analyze your competition and recommend ways to improve your SEO.
They also have an app to track your progress and ensure that you’re on the path to reach your goals.
There’s a visual indicator showing a score between 1 and 100 that projects how well your content will perform. A high score indicates a better chance of it ranking above your competitors’ websites.
Frase.io
This tool helps you research, write, and optimize content that ranks 1st on Google – in minutes instead of hours.
Now, we wrote in a previous blog about how AI can’t yet be trusted to create content, especially in relation to Google’s Helpful Content update.
But according to Frase’s Co-Founder and CEO, they focus on use cases where AI can truly outperform humans in quality, including:
- Rewriting your content in a more creative or engaging way
- Summarizing information for faster research
- Creating your own custom AI tools to solve your specific copywriting challenges
- Beating writer’s block with ideation and expansion of your content
Frase also offers SERP analysis to track your progress and see how your content performs on search engines.
Squirrly
This tool comes in the form of a WordPress plugin. You install this plugin right in your WordPress admin panel, and it analyzes your website and creates automatic action items.
Squirrly rightly believes SEO continues to be one the most reliable sources of traffic.
Unlike paid ads that stop bringing you traffic when your budget runs out, the creation and implementation of an SEO strategy for your WordPress site sets you up for long-term success.
Their mission is “Never Fail at SEO”. Squirrly’s users range from the auto repair shop around the corner to some of the most popular sites on the Internet.
Maybe you use Squarespace or Wix, but those platforms have equivalent tools for SEO purposes.
Copy.ai
While the tools mentioned above come at a cost, there are some free tools that offer smaller SEO suggestions that go a long way.
Copy.ai, for example, has free SEO meta description generator for your website.
Keywords and content are the big picture SEO items, but meta descriptions are super helpful when it comes to achieving higher rankings and click through rates.
Ahrefs reports that approximately 90% of web pages don’t receive organic traffic from search results. Meta descriptions play a key role in drawing people to your site.
It’s the short block of text that describes your web page in search results listings. This text appears underneath your page title and URL.
When you create a clear, enticing message, you encourage your target audience to explore your page.
Make Multilingual SEO Part of Your Expansion Strategy
We know the power of data fed AI and how it can revolutionize so many areas of our lives. We also know for quality assurance reasons, humans must still review the AI generated content.
By leveraging data, automation, and human expertise, we speed up your time to market, significantly cut your internal translation efforts, and provide significant cost savings.
Our multilingual SEO services are always tailor-made for each client and each project.
Contact us so we can analyze your case individually, and let’s talk about maximizing organic traffic on your website.